Moodboard
A moodboard collects visual references to define atmosphere, tone, and creative direction.
It can include websites, products, typography, photography, motion references, brand examples, and interface details.
Difference From Benchmark
| Moodboard | Benchmark |
|---|---|
| focuses on feeling and direction | focuses on patterns and learning |
| more visual and atmospheric | more analytical |
| helps align taste | helps understand solutions |